Are Black Beauty Standards Better About Inclusion?

October marks Domestic Violence Awareness Month. Now, you might be thinking: “what does beauty standards have to do with domestic violence?” And I’m here to tell you that they are linked…and it will all be explained in a future post about Domestic Violence. For now, know that the larger issues of sexism and racism play a part; and these are apparent in our beauty standards and our treatment of women.

Our society has normalized white beauty leaving little to no space for women of color. This doesn’t mean women of color have been quiet…not at all! There have been many movements created by women of color to celebrate their unique beauty. And we love all that self-love!

Although we are creating space and change in society with these movements and with these ideas, we are still not perfect. According to Demtria Lucas D’Oyley from The Root:

“There’s nothing wrong with celebrating beauty or black culture distinguishing itself by celebrating our own outlook. But it is important that in our conversations and perspectives about beauty, we make room to be inclusive of many shapes, sizes and curves—even those without them.”

Artwork by Peniel Echille
Artwork by Peniel Echille

Women of color and white women struggle with notions of body image—especially meeting unrealistic expectations. In her article, Demetria mentions Tiara Harris as having a “figure that is ‘ideal’ for black women—narrow waist, ample bosom, thick thighs, and prominent rear”. These idealizations have caused many women who do not have this figure naturally to seek ways to “enhance” their natural shapes. Charing Ball of Madame Noire shares her insecurity about her own figure:

“I’ve always been insecure about my behind – or lack thereof.  Growing up it wasn’t easy being the black girl without a big butt. I remember having a boyfriend frankly tell me one time that my big breasts, thick thighs and hips were nice but I would “look better” if I had a bigger behind. He wasn’t the only one who told me that. Even my closest girlfriends chide[d] me about my “white girl” shape.”

When creating space for inclusion in our society’s beauty world, it is important not to accidentally exclude people even more. We want women of all shapes and hues to know that they are beautiful, special, and unique. 

And it is essential that this conversation is had without the backdrop of boys or men. When we discuss women’s beauty in context of the male gaze, we are uniting the two as one unit. However, a woman’s beauty is not based on a man’s approval. While we may know this in the back of our minds, it does not always follow through in our initial thoughts or conversations. A woman’s beauty comes from her mind, heart, and soul. It is not based on our face, our figure, or a man’s approval.

Don’t limit yourselves. Stay confident. Stay beautiful. 

How can you encourage positive self-esteem in your girls?

  • Let them know they are beautiful not “despite” physical appearances, but because of everything that makes them who they are
  • Show them women of all sizes, hair styles, skin color, and figures to let them know that variety and diversity exist and are beautiful
  • Be a good role model! Don’t put other women down for not being “ideal”
  • Connect your girls with supportive mentoring groups that encourage positive self-esteem

White By Default Affects Our Girls

When talking about body image and how it affects our young girls, it is important to address an important factor. Idealized beauty, in the United States and many other countries, is Eurocentric. Meaning, white facial features, fashion trends, body VF-2012-Cover-210x300shape, and skin tone are idealized. According to Beauty Redefined, “Images of white women dominate all media – especially roles or depictions featuring “beautiful” or desirable women, not funny sidekicks, the chunky best friend, the hired help or other stereotypes.”

It would be silly and ill-informed to assume that this does not affect our young, black girls. When they don’t see girls on TV with curly, coily hair or darker skin, they start to believe that their natural selves should be hidden. Kadia Blagrove writes fashion articles and for the longest time never noticed that all her articles centered on women that looked nothing like her. She had been socialized into believing that “white is default”. Kadia writes, “First of all, diversity within the media is largely unbalanced. Diversity really means 90% white people and a few token people of color here and there.”

Sometimes I feel as if I need permission to be black. –Kadia Blagrove

Before we start pointing to black women in media who have become popular role models, such as Beyonce, we must read this from Beauty Redefined:

Though beautiful women of color like Beyonce, Jennifer Lopez, Queen Latifah, Rihanna, Jennifer Hudson, Halle Berry and others have achieved renown in U.S. culture, media representations of these women have become increasingly “anglicized” or “whitewashed” over time, with lighter-colored, straighter hair, lighter makeup, colored contacts and often shrinking figures. –Beauty Redefined

my-black-is-beautiful

Check out the website for their photos on how these celebrities “looks” have been altered throughout the years by style teams and digital media.

We need to show our girls that beautiful women of color exist! That they are present and powerful. Girls should not be pressured to straighten their hair or lighten their skin to be beautiful. It should be a personal choice made by their own decision, not by society’s beauty standards.

How can you help?

  • Show your girls beautiful, strong women who look like them
  • Alter their media choices to include more shows, magazines, or movies that include women of color
  • Engage in conversations about beauty and race
  • Empower your girls to love themselves
  • Be a role model, be a mentor

And, attend our November Second Saturday event on body image with 360 Mind Body Soul Fitness Studio!

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KFair Mentoring Tip #1: Diversity in Leadership

This is the first KFair Mentoring Tip in a series of monthly insights to provide guidance and encouragement for mentors and entrepreneurs. To keep with October’s theme of women entrepreneurs, this month’s mentoring tip is about diverse leadership.

To keep it short, WE NEED IT!

According to Tracy Williams from Unsectored:

“It is important for the leadership of organizations to appropriately reflect the demographics of the population it seeks to serve…and understands the culture, unique pressures and obstacles…”

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Kelly Fair with new friends, connections, colleagues, and leaders at Opportunity Collaboration in Ixtapa, Mexico.

As you may know, I spent the last week at an Opportunity Collaboration workshop in Ixtapa, Mexico. The goal of this workshop? To introduce global leaders in social change to one another! The diverse group of people present at this workshop not only led to valuable connections, but also new perspectives, talents, and thought processes we can all learn from.

Again, Williams talks about a similar goal with her call for diversity in thought leadership:

“When combating complex interconnected social problems…leaders are needed from various backgrounds to attack the problem innovatively.”

Her three steps for increasing diversity in leadership roles:

  1. Invest in Talent
  2. Build a Leadership Pipeline
  3. Build Networks across the Sectors–not only across public, private, and non-profit sectors, but sectors of individual identity as well!

Young, African-American girls need to see older, professional women who look like them succeeding in leadership roles! That has been the continuous message this month. By seeing black women as leaders, they will start to see themselves as developing leaders and act as such. You can help support our youth by taking on leadership roles yourselves, or by electing others for leadership positions.

Let’s change the system!